Adobe rose 3.84% in premarket trading. The rally was primarily driven by Adobe's announcement of a new $25 billion share repurchase program to be executed over the next four years.

With Adobe's current market capitalization at roughly $110 billion, the buyback represents approximately 23% of its total market value, signaling strong management confidence in the company's intrinsic value.

The aggressive buyback comes amid a prolonged stock decline, with shares having fallen nearly 60% from their highs. Adobe had already repurchased $12 billion in shares during fiscal year 2025 — the largest annual buyback in its history — and an additional $2 billion in Q1 of fiscal year 2026, reducing outstanding shares by over 6% year-over-year.

The company's financial position supports these commitments: Q1 fiscal 2026 revenue hit a record $6.4 billion, up 12% year-over-year and beating analyst estimates, while operating cash flow reached a record $2.96 billion. Annual recurring revenue totaled $26.06 billion, with subscription revenue growing 13%. Adobe is also accelerating its AI strategy to reinforce long-term value amid intensifying competition.