Haier Smart Home reported revenue of RMB302.35 billion for 2025, a 5.7% year-on-year increase, driven by simultaneous growth in its China and overseas businesses. Domestic sales rose 3.1%, supported by an omni-channel transformation, while emerging overseas markets—including Southeast Asia, South Asia, and the Middle East/Africa—expanded more than 24%, outpacing industry averages.

Total cash reached RMB75.48 billion at year-end, with the asset-liability ratio held at 57.41%, giving the company balance-sheet flexibility to pursue M&A and strategic investment.

Digital and logistics upgrades continued to boost efficiency: daily direct-to-consumer deliveries hit 100,000 units and 24-hour service now covers 1,944 counties and districts. Integrated warehousing and transport initiatives generated cost savings of RMB340 million, while order-forecast accuracy improved 2.6 percentage points.

Innovation spending produced multiple “blue-ocean” products such as three-drum washing machines and AI-enabled home-service robots. The firm also rolled out its Uhome AI model to shift from single-product intelligence toward scenario-based smart-living solutions; the youth-targeted “Xiaohonghua” range sold more than 5.70 million units during the year.

Shareholder returns strengthened on several fronts: • 2024 full-year dividends totalled RMB8.99 billion, a 48.01% payout ratio. • 2025 marked the first interim dividend, adding RMB2.51 billion and lifting the full-year payout ratio to 55%. • Between 2025 and February 2026, the company repurchased 47.58 million A-shares, 3.81 million H-shares and 0.87 million D-shares; directors and senior executives also completed a voluntary share-purchase programme.

Governance enhancements included abolishing the supervisory committee, strengthening the board audit committee and refreshing board expertise in AI, global operations and risk management. The company also introduced a market-value management policy, cumulative voting and class voting to better protect minority shareholders.

On ESG, Haier Smart Home released a carbon-neutral roadmap, committed to net-zero operations by 2050 and rolled out a “6-Green” supply-chain system spanning design to recycling. Two subsidiaries’ targets have been approved by SBTi, and new HVAC offerings based on magnetic-levitation and CO₂ refrigeration delivered energy savings of up to 50%.

Looking ahead, the firm’s three-year plan centres on: 1) consolidating core home-appliance leadership while scaling HVAC and smart-home segments; 2) raising efficiency via unified warehousing and greater localised production in overseas plants; 3) embedding AI agents across R&D, supply chain and marketing to lower costs and accelerate decision-making.

Management stated that these initiatives aim to deliver measurable improvements in profitability and cash flow, supporting sustained value creation for all shareholders.