Shares of MARKETINGFORCE (02556) closed nearly 10% higher.

At the market close, the stock was up 9.84% to HK$37.3, with a turnover of HK$178 million.

The company recently raised nearly HK$500 million through a private placement to strengthen its intelligent computing infrastructure.

It has also partnered with MuXi to integrate domestic GPU computing power, further diversifying its underlying computational resources.

Analyst's Perspective on Growth Drivers

Analysts believe the company's full-stack Token Factory is expected to enhance its AI application delivery capabilities.

This initiative is also seen as facilitating a shift in its revenue model towards usage-based and performance-based billing.

The firm's competitive edge is rooted in its long-term focus on marketing and sales scenarios, which has built a foundation of customer data, business processes, industry knowledge graphs, and system integration capabilities.

Pathway for Enterprise AI Implementation

The successful deployment of enterprise-level AI applications requires specific scenarios and closed-loop business support.

By converting its industry experience into scenario-specific capabilities, the company is well-positioned in this area.

Its full-stack Token Factory integrates the supply of computing power, model invocation, and scenario delivery.

This integration is anticipated to significantly improve the efficiency of AI application delivery and unlock substantial long-term growth potential.