On August 22, NIO Inc. founder Li Bin revealed at the all-new ES8 launch event that he is frequently asked to sign autographs at various activities. Many NIO vehicle owners, including those driving ET5, ES6, ES7, ET7, and EP9 models, consistently request him to write the same four Chinese characters: "敢想有为" (dare to dream, be proactive). This reflects NIO's core spiritual values from a unique perspective.

The previous evening, the all-new third-generation NIO ES8 officially launched its pre-sale, introducing three vehicle configurations: the 6-seat Executive Luxury Edition, 6-seat Executive Signature Edition, and 7-seat Executive Luxury Edition.

The 6-seat Executive Luxury Edition and 7-seat Executive Luxury Edition are both priced at 416,800 yuan for the complete vehicle, or starting from 308,800 yuan with the Battery-as-a-Service (BaaS) option. The 6-seat Executive Signature Edition is priced at 456,800 yuan for the complete vehicle, or 348,800 yuan with BaaS. The new model is scheduled for official launch and delivery commencement in late September 2025.