DOUMOB (01917) has announced its financial performance for 2025. The company recorded total revenue of approximately 46.8 million yuan, representing a year-on-year decrease of 20.0%. Net loss amounted to 22.857 million yuan, an increase of 224.2% compared to the previous year. Loss per share was 0.01 yuan.

The decline in performance was primarily attributed to rising industry-wide traffic costs and a reduction in revenue from core business operations. The proportion of traffic costs to revenue increased, directly leading to a temporary decline in gross profit and gross profit margin.

In response to challenging industry conditions, the group decisively launched a special initiative focused on cost reduction and efficiency improvement. Measures included optimizing team structure, streamlining non-core positions, and enhancing per capita efficiency. By concentrating on high-return-on-investment platforms and refining advertising strategies, marketing expenditure efficiency saw significant improvement. The deep integration of AI technology across the entire operational chain has enabled intelligent collaboration in areas such as product selection, scheduling, and customer service, resulting in effective control of overall operating costs.

At the supply chain level, the company continues to advance its strategic expansion into the upstream industrial sector. Through establishing in-depth collaborations with more high-quality manufacturers, it has built substantial flexible supply capacity, laying a foundation for future product innovation and cost control. Although the full benefits have not yet been realized, the enhanced control over the supply chain is already showing positive effects in quality management and cost optimization.