The 2026 Liaoning Province regional public agricultural brand value assessment was recently released, with 33 participating brands collectively valued at 330.472 billion yuan, averaging 10.014 billion yuan per brand.

Among them, Panjin Rice stood out with a brand value of 64.922 billion yuan, ranking first.

Panjin River Crab, Donggang Strawberry, Dalian Big Cherry, Dalian Sea Cucumber, and Huanren Mountain Ginseng followed closely, with brand values of 49.47 billion yuan, 42.1 billion yuan, 28.998 billion yuan, 20.704 billion yuan, and 11.284 billion yuan respectively.

These six brands together form a billion-yuan brand matrix.

Across the province, 16 brands are valued at over 5 billion yuan, accounting for 48.5%, while 28 brands exceed 1 billion yuan.

Currently, the demonstration effect of regional brands is strengthening year by year, and the guiding and driving role of brands on industry continues to be unleashed.