Recently, the geographical indication certification trademark for "Yijun Apples" applied by the Yijun County Fruit Industry Development Center has successfully passed the review by the National Intellectual Property Administration and officially obtained the "Trademark Registration Certificate." This marks a new milestone in Yijun apple brand development.
Leveraging its unique geographical advantages, Yijun County produces apples of exceptional quality with distinctive ecological characteristics. These apples are renowned for their proper shape, vibrant color, crisp texture with abundant juice, sweet and aromatic taste, thin and clean skin, and flawless appearance. Additionally, they possess moderate firmness and excellent storage and transportation durability, making them highly favored in the market.
Yijun County will continue to focus on quality-driven county development, deeply implement trademark strategies, and persistently advance the application and protection of national geographical indication certification trademarks. The county actively aims to build a "Yijun+" series of geographical indication brands. By fully leveraging the economic and social benefits of geographical indication certification trademarks, the initiative will further promote high-quality economic development in Yijun County.