Over a Dozen Beverage Brands Rally to Aid Guangxi Flood Relief, with Mixue Group Contributing 10 Million and Jasmine & Milk Donating 1 Million

Deep News
07/07

In recent days, due to the impact of Typhoon Maysak, multiple areas in Guangxi have experienced persistent heavy rainfall, leading to severe flooding and waterlogging disasters in some regions.

On July 7, the New Tea Beverage Public Welfare Fund and the China Foundation for Rural Development joined forces with ten beverage brands, including Chabaidao, Guming Tea, MIXUE GROUP (Mixue Bingcheng), Shuyi Shaoxiancao, Hushang Ayi, Heytea, Yihetang, Chayan Yuese, 7fen Tian, and Tianlala, to provide aid to Guangxi for flood disaster relief, assisting the local area in restoring production and daily life.

MIXUE GROUP announced that it will donate 10 million yuan to the disaster-stricken areas in Guangxi through the China Foundation for Rural Development, while also mobilizing relief supplies to be sent to the affected regions. The funds and materials will be used for emergency response, ensuring the livelihoods of affected residents, and supporting the recovery and development of local agricultural industries.

Currently, urgently needed supplies such as family emergency kits and generators are being transported to the disaster areas.

On July 6, the brand Bawang Chaji announced the emergency activation of disaster preparedness funds, partnering with the China Women's Development Foundation to fully support emergency relief efforts in the affected areas and help the impacted population overcome difficulties as quickly as possible.

Jasmine & Milk donated 1 million yuan to support flood control and disaster relief work, with funds designated for emergency assistance to affected residents, material support, and post-disaster recovery efforts.

Luckin Coffee swiftly coordinated with the China Foundation for Rural Development, urgently donating supplies such as generators, humanitarian emergency kits, and hot meals to disaster-hit areas including Hengzhou in Guangxi, to support frontline emergency rescue operations and the resettlement of affected individuals.

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