On August 19, during the program "Luo Yonghao's Crossroads," Li Xiang addressed the criticism of Li Auto's Mega model following its launch, where the vehicle's design was dubbed a "coffin car." He revealed that the design team was deeply hurt by these comments, with many suggesting immediate design modifications.
"We also happened to encounter a particular timing, including both Zhong Shanshan and ourselves. At that moment, the whole thing was amplified by social media traffic flow," he explained.