BRIGHT FUTURE (01351) announced its 2025 interim results, reporting revenue of approximately 668 million yuan, representing a year-on-year increase of 39.1%. Gross revenue reached approximately 900 million yuan, up 32.3% compared to the same period last year. Gross profit totaled 32.314 million yuan, marking a 6.1% year-on-year growth. The company recorded a net loss of 1.653 million yuan, representing a swing from profit to loss compared to the previous year, with a loss per share of 0.3 cents.

According to the announcement, the revenue increase was primarily attributed to the group's focused development of its integrated smart marketing solutions services. The shift from profit to loss was mainly due to increased general and administrative expenses resulting from the group's enhanced investment in artificial intelligence and other advanced technologies to improve customer experience and operational efficiency, leading to higher research and development costs. Additionally, office expenses and other costs increased as the group actively expanded and developed new business operations.