Movement Alert|LAOPU GOLD Rises 3.39% in Regular Trading, Technical Rebound Continues as Store Traffic Recovery Boosts Sentiment

Market Focus
07/31

On July 31, LAOPU GOLD rose 3.39% in regular trading, trading at 310.8 HKD/share, with turnover of HKD 161 million, extending the rebound momentum from the prior session.

The stock continues to recover after a cumulative decline of over 27% across two consecutive trading days last week, triggered by Q2 earnings that fell significantly short of market expectations despite a positive profit alert showing H1 adjusted net profit growth of 83%-85% year-over-year. The sharp prior selloff created conditions for a technical rebound.

On the news front, the company launched a Qixi Festival pre-sale event at Beijing SKP starting July 23, with in-store queue times reaching 2-3 hours during the promotional period. The visible recovery in foot traffic has helped correct earlier pessimistic narratives that the brand's queuing phenomenon had disappeared. Multiple major banks including Morgan Stanley, Guotai Haitong, and Jefferies have maintained positive ratings with target prices of HKD 590, HKD 605.88, and HKD 580 respectively, providing additional support for market sentiment.

(The above content is based on publicly available market information, generated by a program or algorithm, and is intended solely as a stock movement alert. It does not constitute investment advice or a basis for trading decisions.)

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