Dreame concluded its participation at IFA 2026 on September 9, with the trade show serving as a major international stage for the company's strategic refocus. Across the event, Dreame showcased over 100 products spanning 16 categories alongside dozens of world-first technologies, with six products from its sweeping robots, hair dryers, home environment appliances, window cleaners, and lawn mowers securing international awards. This marked Dreame's first significant international appearance after clearly defining its four core business segments: smart home, outdoor courtyard, smart mobility, and embodied intelligence.
At this IFA, Dreame exhibited both mature products already in the market with continuous iterations and new-form-factor products and R&D projects aimed at validating capabilities in cross-space movement, complex environment perception, and mechanical manipulation. In the smart home segment, Dreame addressed long-standing cleaning challenges such as corners, low-clearance spaces, diverse floor materials, and cross-space movement, unveiling several innovative technologies, including 180°C steam cleaning, an 18-centimeter extension feature, SmartSwap™ automatic switching between wet and dry rollers, the TriForm™ three-mode floor-washing robot, and the RollExtend™ extending roller brush for washing. In the R&D stage, the ECHO S1 single-arm wheeled service robot and the ECHO P1 wheeled humanoid service robot are performing technical validation focused on complex household tasks like garment handling, organizing, and object transport.
In the outdoor courtyard segment, Dreame's ecosystem brand MOVA debuted the AstraX robotic lawn mower featuring a robotic arm, alongside the UltraView™ 4.0 perception solution that integrates 3D LiDAR, multi-camera vision, and ToF sensors. MOVA also showcased a robot prototype with the pre-researched Knot 80 humanoid-like robotic arm, continuously enhancing recognition, edge-trimming, and manipulation capabilities in garden environments. In the smart mobility segment, Dreame's ecosystem brand NAVEE launched the EXO S Pro exoskeleton robot and the Eagle F1X smart golf caddy, exploring applications in human motion recognition, gait assistance, automatic following, and autonomous obstacle avoidance. In the embodied intelligence segment, Dreame's ecosystem brand Magic Atom brought together the MagicBot X1, D1, MagicDog T1, and the Magic-VLA K02 large model, demonstrating how multi-form robots achieve coordinated perception, decision-making, and execution under a unified intelligent system through tasks like clothing organization and logistics sorting.
The preliminary conclusion drawn from this IFA is a key outcome of Dreame's strategic focus: how to more tightly integrate existing technologies and industrial capabilities. The smart home segment anchors the product and market foundation, outdoor courtyard and smart mobility take on new scenarios with synergy potential, and embodied intelligence sustains long-term technological exploration. This clarifies the distinct roles of the four primary business lines.
Corresponding to this business focus, Dreame has consolidated nine years of expertise in smart hardware, algorithm models, and motion control into three core technology pillars: an all-encompassing perception system, a household general-purpose model, and an intelligent control system. These three components handle environment perception, task understanding, and action execution, respectively, working in coordination along the physical AI loop of "perception-decision-execution-feedback." The all-encompassing perception system, composed of both perception hardware and perception algorithms, serves as the entry point for machines to gather real-world information. The household general-purpose model integrates MLLM, VLM, and VLA foundational models to interpret spatial environments, device statuses, user needs, and task objectives, while coordinating devices to execute tasks. The intelligent control system combines motors, joints, reducers, and control capabilities, converting intelligent decisions into concrete actions.
These three technology pillars are not set up as a separate framework detached from existing products, but rather abstract, reuse, and systematize the perception, algorithms, motors, and mechanical capabilities already validated in products like sweeping robots, floor washers, and lawn mowers. Their value goes beyond powering individual new products; they also reduce redundant R&D across categories and improve the efficiency of converting technical knowledge into product capabilities. According to data cited by Dreame, cumulative global shipments of its cleaning appliances surpassed 40 million units as of July 2026. By August 2026, Dreame's products and services had reached 190 countries and regions worldwide, with over 12,000 physical stores globally and more than 42 million households served cumulatively.