BlackBerry (BB) shares soared 5.08% in after-hours trading on Tuesday, following news that a Chinese technology company plans to revive the classic BlackBerry design. This unexpected development has sparked investor interest in the once-dominant smartphone maker, now primarily focused on cybersecurity and IoT solutions.
Zinwa Technologies, a Chinese tech firm, has announced plans to launch the Zinwa Q25, a modern smartphone that closely resembles the iconic BlackBerry Classic (Q20). The device will feature the characteristic QWERTY keyboard and trackpad, combined with updated specifications including a MediaTek Helio G99 chipset, 12GB of RAM, and the Android 13 operating system. This revival of the classic BlackBerry design could potentially open new revenue streams for BlackBerry through licensing agreements or renewed interest in the brand.
While BlackBerry itself is not directly involved in this project, the market's positive reaction suggests that investors see potential value in the enduring appeal of the BlackBerry design. The Zinwa Q25 is scheduled for release in August 2025, with plans for additional models based on other classic BlackBerry designs. As BlackBerry continues its transition into a software and services company, this unexpected nod to its hardware legacy appears to have reignited investor optimism.
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