SanDisk stock jumped over 2% to a record high on Wednesday. Sandisk has raised its NAND Flash contract prices by 50% in November to align with the supply and demand dynamics. Similar to the dramatic increase in DRAM prices, which saw a 172% year-over-year rise, NAND Flash might follow a similar trend. This announcement has led several module manufacturers to pause deliveries as they reassess pricing and customer commitments.

Industry giants such as Transcend, Innodisk, and Apacer Technology are among those who have temporarily halted shipments. Transcend, in particular, has suspended new quotes and outgoing deliveries starting November 7 as it evaluates its next steps. The company also anticipates that the NAND Flash shortage will persist for a while, with prices expected to rise for an unspecified period before eventually stabilizing at a more reasonable level.

NAND Flash product makers have significantly benefited from the rising demand. Transcend reported consolidated revenue of NT$4.11 billion (US$133 million) for Q3 2025, marking a 27% increase from the previous quarter and a 63% rise compared to the same period last year. Their gross margin was nearly 45%, and net profit soared by 334% YoY. Innodisk achieved revenue of NT$3.8 billion (US$123 million), reflecting a 64% annual increase, with net profit climbing by almost 250% YoY. Meanwhile, Apacer reported third-quarter sales of NT$3.22 billion (US$104 million), a 70% increase from the same period the previous year.