Chagee Holdings Limited Opens Its Highest Global Store in Bangkok, Thailand

Deep News

10/20

On October 20, Chagee Holdings Limited officially launched its highest global store in Thailand, located in the iconic King Power MahaNakhon building, specifically on the 74th floor observation deck. The King Power MahaNakhon stands at 314 meters and has 78 floors, making it the second tallest building in Thailand. This store features a product display area showcasing limited-edition items, including aroma stone sets and scarves.

In 2025, Chagee is accelerating its development in Thailand. TFMAMA, Thailand's presidential food company, invested in Chagee (Thailand) Co., Ltd. through its subsidiary in July this year. It is reported that Chagee will officially open five new stores in Thailand this month, bringing the total number of Chagee stores in Thailand to 13. Currently, Chagee has entered markets in Malaysia, Singapore, Thailand, Indonesia, Vietnam, the Philippines, and the United States, with several unique stores already established.

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