DAMAI ENT (01060) saw its shares rise more than 5% in morning trading. At the time of writing, the stock was up 5.36% to HK$0.59, with a turnover of HK$41.56 million. The increase follows the company's recent announcement, via its official social media account, of a partnership with Alibaba's Tongyi model division to launch "Miao Ya," described as the world's first AI-powered design platform for trendy toy creators. Leveraging the underlying technology of the new large model Wan2.7, Miao Ya is said to be the first tool of its kind aimed at the general public, filling a gap in accessible AI design tools for the toy sector. With a core philosophy that "all inspiration comes from you," the platform uses a simplified toolchain to help creators express their ideas and efficiently transform inspiration into finished toy designs. A beta version of Miao Ya has begun limited internal testing.