Li Xiang and Luo Yongzhao Discuss Manipulated Attacks on Li Auto Owners, Responds to Reports of Wealth Exceeding 100 Million Yuan in 2005

Deep News
2025/08/19

On August 19th, Luo Yongzhao released the first episode of his video podcast "Luo Yongzhao's Crossroads," featuring a conversation with Li Auto CEO Li Xiang.

Regarding recent attacks on Li Auto and its owners, Li Xiang stated: "We've been targeted since the i8 model, including subsequent attacks on our owners' image. All of this is manipulated."

Addressing early reports claiming his wealth exceeded 100 million yuan in 2005, Li Xiang responded: "At that time, based on the internet bubble's PE calculations, if you had revenue and profit, they would calculate market-to-sales ratios and price-to-earnings ratios to estimate valuations."

Li Xiang also publicly shared his 25-year entrepreneurial journey for the first time. He revealed that in 2008, he was betrayed by business partners, and Autohome faced a serious financial crisis, with minority shareholders attempting to oust Li Xiang and another co-founder from the company. However, throughout his 25 years of entrepreneurship, he has maintained passion and dreams.

During the conversation, when Luo Yongzhao asked if Li Xiang naturally has low emotional intelligence, Li Xiang replied: "I think it was due to lack of social experience. I was very selfish at the time, thinking I was always right and everyone else was wrong. Even when dating, I thought it was always her fault."

According to previous reports, on August 7th, Li Xiang posted a video on Douyin addressing recent negative public relations attacks against Li Auto. He clearly stated that the company knows the brands and professional troll organizations behind the manipulation, emphasizing that the company will not be "corrupted" by these attacks and will maintain its principles in response.

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