In 2025, MIDEA REAL EST delivered impressive results in the Xuzhou market, leveraging 15 years of deep cultivation and accumulated expertise. According to Diamond Data, the company secured the top positions on both Xuzhou's commercial property transaction volume ranking and residential property transaction volume ranking for the January-September period, with RMB 1.684 billion and RMB 1.64 billion respectively, establishing itself as the undisputed sales champion in the local market.
Among its projects, Hezhuo Lake Mountain achieved sales of RMB 671 million, claiming the top spot in Xuzhou city center and winning the monthly sales championship in Quanshan District. Meanwhile, Cloud and Lake project generated RMB 286 million in sales, securing the leading position in the Economic Development Zone sector and claiming the monthly sector championship, demonstrating exceptional product quality and brand reputation that continue to lead the market.
As a benchmark for sales performance in Xuzhou, Hezhuo Lake Mountain has redefined high-end residential living through three major dimensions: landscape iteration, homecoming renewal, and spatial evolution. The project features clustered trees, North American red maples, and Nuttall oaks to create four-season scenery, complemented by botanical education gardens and "urban forest" micro-topography, transforming the landscape into a natural classroom for families. Unit entrances create Monet garden ambiance through scenic walls and flower borders, while the underground garage has been upgraded with orange peel epoxy flooring and facial recognition systems. The 6.1-meter-high entrance lobby embodies hotel-style prestige, comprehensively creating a sense of homecoming ceremony. Additionally, the project features an approximately 1,300 square meter sunken clubhouse with a constant temperature swimming pool and tea and book bars, complemented by Chinese tallow forests and privacy green screens to meet the living needs of all age groups.
The Cloud and Lake Phase II demonstration area opened in July 2025, with green landscape area increased by another 20%. Embracing the "community as park" concept, it integrates playfulness and wellness: forest treehouses, slides, and echo walls unleash children's nature, while glucose-reducing gardens and fitness equipment promote health for all ages. The project also features a rare hotel-style drop-off platform and water feature sculpture entrance in the area. The underground garage incorporates Italian gray stone, starry ceiling, and moisture-proof epoxy flooring to create a luxurious experience throughout the journey home.
MIDEA REAL EST's forward-thinking product innovation and commitment to delivery standards fulfill families' beautiful aspirations for home. Its strong sales performance in the Xuzhou market represents not only the inevitable result of the brand's deep cultivation but also a vivid testament to its user-centric approach and industry benchmark reshaping efforts.