Wondershare Technology Group Co., Ltd. (300624.SZ) released its 2025 annual report. The company systematically strengthened product quality and user experience while accelerating the evolution of its product portfolio towards mobility and AI integration, which accelerated the release of product growth momentum. During the reporting period, the company achieved revenue of 1.533 billion yuan, a year-on-year increase of 6.46%, and narrowed its net loss attributable to shareholders by 44.19% compared to the previous year.
The core video creativity business revenue exceeded the 1.02 billion yuan mark, marking the eighth consecutive year of positive growth since its listing. Mobile-end products emerged as a significant growth engine, with revenue increasing by over 60% year-on-year, accounting for nearly 25% of total software business revenue. AI server calls surpassed 1.3 billion in 2025, a year-on-year increase of more than 140%. Annual revenue from AI-native applications exceeded 130 million yuan, growing over 90% year-on-year, while the number of paying users increased by more than 100%. Marketing efficiency was continuously optimized, with the sales expense ratio decreasing by 1.87 percentage points year-on-year.
Throughout the reporting period, Wondershare Technology continued to solidify its underlying strategic AIGC technical capabilities. It established a "dual-mode driven" technology system and launched its self-developed audio-video multimedia large model, Wondershare KwaiMojing 2.0. Concurrently, it selectively incorporated top-tier large model capabilities from global providers like OpenAI, Google, and Alibaba, comprehensively upgraded its internal AI cloud platform architecture, and built a comprehensive competitive advantage characterized by controllable generative effects, efficient implementation of scene-specific features, and continuously optimized inference costs. The vertical atomic capabilities of Wondershare KwaiMojing 2.0 saw an average improvement of approximately 90% compared to version 1.0, achieving top global rankings in two key metrics: camera motion and motion rationality. Integration of third-party large model APIs could be achieved in as little as "T+2 hours." R&D investment reached 485 million yuan, accounting for 31.65% of revenue.
In terms of product strategy, Wondershare Technology continued to reinforce its advantage in desktop software while expanding into new frontiers of product mobility and cloudification, particularly through innovation in AI-native applications. It strengthened its user-centric operational mechanisms to continually amplify the comprehensive value of its matrix product strategy, characterized by "professional depth + multi-end extension." The annual subscription renewal rate remained stable above 60%. Revenue from the mobile version of its video creativity product, Wondershare Filmora, increased by over 90% year-on-year, with renewal sales revenue growing more than 200%. Mobile-end sales revenue for its document creativity product, Wondershare PDFelement, increased over 30% year-on-year. The overall utility tools business line revenue grew 29.50% year-on-year. Revenue and paying users for the AI portrait generation and editing tool, SelfyzAI, more than doubled year-on-year. Revenue from the cloud-based AI creative toolset, Media.io, increased over 90% year-on-year.
Furthermore, AI features are gradually forming a stable source of commercial revenue. Revenue from AI credits within the Wondershare Filmora product increased significantly year-on-year, accounting for approximately 6% of the product's revenue. AI credit revenue within Wondershare UniConverter accounted for about 10% of that product's revenue. Revenue from AI credits in the desktop version of Wondershare PDFelement grew over 80% year-on-year.
Simultaneously, Wondershare Technology continued to deepen its globalized, diversified, and localized sales and operational approaches. It advanced innovative social media marketing methods, with annual social media content impressions exceeding 4.8 billion, an increase of over 150% year-on-year. The company strengthened collaborations with global software and hardware enterprises like Huawei, Google, and Microsoft, participating in major events such as the Google I/O 2025 developer conference, LEAP 2025 tech exhibition, and MWC Barcelona 2025. Its products Wondershare Filmora, Wondershare MindMaster, and Wondershare EdrawMax were among the first software titles pre-installed on HarmonyOS PCs.
During the reporting period, the company also openly embraced various AI tools to enhance operational quality and efficiency, with AI-generated code accounting for over 70% of codebase. In organizational and talent development, the company elevated its global campus recruitment to a strategic level, continuously building an elite and youthful talent pipeline, with R&D personnel comprising approximately 52.57% of its workforce.
On the same day, Wondershare Technology also released its Q1 2026 financial results. In the first quarter, the company further streamlined its product lines, refined product quality, and improved marketing efficiency to solidify the foundation of its matrix product strategy. It achieved revenue of 369 million yuan, with the sales expense ratio decreasing by 8.38 percentage points year-on-year.
In response to the global surge in AI Agents and short-form/dramatic series, the company accelerated the layout of new products and business models. It launched Wondershare Drama Studio, a benchmark product described as China's first "premium dramatic series full-chain tool + deep co-creation with a dramatic series large model." The company also made strategic investments worth tens of millions of yuan in upstream large model developer Shengshu Technology and millions in downstream production team Lingman Kuaichuang, building an ecosystem closed-loop from technology to content. Wondershare Drama Studio already supports the creation of thousands of series episodes. In its first month after launch in March, the compound weekly growth rate of AI credit consumption reached 63%.
During the reporting period, the company was also ranked among the G2 Top 10 Best Software Companies in Asia Pacific for 2026, indicating its continuously growing global brand influence.