On the evening of September 25th, Lei Jun, Chairman and CEO of Xiaomi Group, delivered a speech at his 2025 annual presentation.

When discussing Xiaomi's automotive journey to the Nürburgring, he revealed the numerous difficulties encountered. After making initial contact, they sent over twenty consecutive emails without receiving any response, as the other party simply ignored them. Finally, when they agreed to meet with the team, the reason for the cold reception became clear. The officials questioned: "Why would a Chinese phone manufacturer want to come to the Nürburgring?"