South Korea's four major financial holding groups are accelerating collaborations with leading tech companies—Naver, Kakao, and Samsung Electronics—to capture the rapidly growing stablecoin market. Currently, KB, Shinhan, and Hana have partnered with Naver for product development. These institutions are also exploring a "tripartite cooperation" model involving Naver and Dunamu, the parent company of Upbit. Meanwhile, Woori Financial Group is deepening its partnership with Samsung Electronics, becoming the exclusive operator of Samsung Wallet Money and Points.