Brady Corporation (NYSE: BRC) saw its shares plunge 5.01% in early trading on Friday following the release of its fiscal 2025 third-quarter earnings report. While the company met earnings expectations, its sales figures fell short of analyst estimates, potentially triggering the sell-off.

The manufacturer of identification solutions and workplace safety products reported adjusted earnings per share of $1.22, meeting the consensus estimate and marking an 11.93% increase from $1.09 in the same quarter last year. However, quarterly sales of $382.59 million, despite growing 11.42% year-over-year, missed the analyst consensus estimate of $386.81 million by 1.09%.

In response to the mixed results, Brady tightened its fiscal 2025 adjusted EPS guidance to a range of $4.48 to $4.63 per share, compared to the previous FactSet estimate of $4.58. The company also announced it would maintain its quarterly dividend at $0.24 per share, payable on July 31 to shareholders of record as of July 10. While this consistency in dividend payout might typically be viewed positively, it appears to have been overshadowed by the sales miss and the market's reaction to the overall earnings report.