Luckin Coffee Opens 30,000th Store in Shenzhen, Marking Expansion Across 32 Regions

Deep News
02/09

On February 9, Luckin Coffee celebrated the opening of its 30,000th store in China, located in the Galaxy WORLD Park in Longgang District, Shenzhen. Named the "Origin Flagship Store," the outlet is themed around "Global Origins" and reflects the company's strategic upgrades in product quality, global supply chain development, and sustainable operations.

Spanning 420 square meters across two floors, the flagship store features wall art installations, a "Flavor Planet" map of coffee-growing regions, and interactive tasting areas. It was constructed in accordance with the latest LEED Platinum standards for green building certification and meets the low-carbon requirements set by the China Association of Building Energy Efficiency. The store is equipped with semi-automatic coffee machines, a master barista space, an origin-specific R&D lab, and exclusive hand-brewed and signature beverage menus.

During its trial operation, limited-edition drinks such as Rosy Moonlight, Misty Nanshan, and Tiramisu Latte, along with hand-brewed offerings, became popular choices among local customers. On opening day, coffee made from the winning beans of the 2025 Yunnan CoE Pilot Competition, as well as the newly launched "Taste the Origin" single-origin espresso (SOE) series, received high praise from attendees.

Luckin Coffee now operates over 30,000 stores across more than 300 cities in all 32 provincial-level regions of China, with additional locations in Singapore, Malaysia, and the United States. The company has also established sourcing partnerships in key coffee-producing regions such as Brazil, Ethiopia, and Yunnan, China, along with dedicated supply bases for ingredients like coconuts from Indonesia, jasmine from Hengzhou, Guangxi, and navel oranges from Zigui, Hubei.

Li Hui, Chairman and CEO of Centurium Capital and Chairman of Luckin Coffee, stated, "We are committed to bringing high-quality coffee from Indonesia, Brazil, Colombia, and other global origins directly to our customers. We hope that consumers not only enjoy a cup of coffee here but also embark on a genuine global flavor journey—this reflects our continued elevation of Luckin’s corporate vision and mission."

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