Corrects paragraph 1 and throughout to clarify the figures relate to Japan Tobacco's tobacco division, not group

LONDON, Feb 13 (Reuters) - Japan Tobacco 2914.T on Thursday reported a 9.7% increase in annual adjusted operating profit from its tobacco business, thanks to selling more higher-priced packs of tobacco and its acquisition of U.S. tobacco company Vector Group.

The company, which makes Benson & Hedges and Winston cigarettes, said it expects tobacco-related revenues and operating profit to rise by a further 6.9% and 8.1% in 2025, even as its volumes decline by up to 2% as smoking rates fall in some markets.

WHY IT'S IMPORTANT

Tobacco businesses like Japan Tobacco's face increasingly strict regulation and a growing awareness of health risks around the world, putting their sales under pressure in some markets.

However, Japan Tobacco and its rivals still make hefty profits, with sales rising elsewhere and smokers willing to pay more for their fix. Nevertheless, Japan Tobacco is looking to grow revenue from alternative products to offset volume declines.

BY THE NUMBERS

* Fourth quarter adjusted operating profit rose 56.1% at constant currency in Japan Tobacco's tobacco division. Annually, it reported a 9.7% rise in constant currency.

* Tobacco division core revenues grew 14.5% at constant currency and volumes were up 3% in the quarter. Annually, they rose 9.1% and 2.4%, respectively.

* The company forecasts a 6.9% rise in core revenue and an 8.1% rise in adjusted operating profit at its tobacco business in constant currency in 2025.

* Tobacco business volumes are expected to decline by between 1% and 2% this year, it forecasts.

(Reporting by Emma Rumney; Editing by Mrigank Dhaniwala)

((Emma.Rumney@thomsonreuters.com; +447391409253;))