Braze to Buy OfferFit for $325 Million

MT Newswires Live

03/28

Braze (BRZE) said Thursday it has agreed to buy AI decisioning company, OfferFit, for $325 million through a combination of cash and Class A shares.

AI decisioning agents can autonomously experiment, learn, and deliver relevant, personalized experiences, Braze said. It expects to close the deal in the fiscal quarter ending July 31.

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