Indian telecom services provider Bharti Airtel (NSE:BHARTIARTL, BOM:532454) has partnered with quick commerce platform, Blinkit, to deliver its SIM cards to customers, according to a Tuesday filing to the Indian stock exchanges.
The service has been launched in 16 cities in India, and the company plans to expand its reach to more cities and towns in the country.
The service, which promises to deliver SIM cards within 10 minutes, is available at 49 Indian rupees.
Bharti Airtel shares were up over 2% in recent trade.