By Katy Barnato

A batch of big-name companies have sliced or withdrawn their financial guidance this earnings season, citing global trade uncertainty and the impact on consumers. Others have provided weak or cautious forecasts, in part due to the macroeconomic environment. Here's a look at the companies who weighed in this week:

Carmakers

-- Ford: The car maker suspended its annual guidance, saying it couldn't predict the full impact of President Trump's levies on its business. It expects tariff-related costs will shave around $1.5 billion off its adjusted pretax earnings, and has said it will raise prices on three popular vehicles.

-- Toyota, the world's biggest carmaker, also struck a somber note, forecasting a 21% drop in operating profit. And Rivian cut its forecast for deliveries; Trump has threatened to end a tax credit on EV purchases.

Food

-- WK Kellogg: The Corn Flakes maker cut its guidance to account for tariff impacts and a weaker-than-expected start to the year.

Shoes

-- Crocs: The clog and sandal maker withdrew its annual outlook due to uncertainty around consumer behavior and the global trade environment.

Toys

-- Mattel: The Barbie doll and Hot Wheels maker scrapped its annual forecast, saying the trade war made it too difficult to predict consumer spending. To help offset an estimated $270 million in tariff-related costs, the company plans to raise some U.S. prices.

Travel

-- Marriott International: The hotel chain lowered its quarterly and annual outlook to account for slower demand in North America. Chief Executive Anthony Capuano cited "heightened macroeconomic uncertainty."

-- Both British Airways owner IAG and online travel agency Expedia referenced weakness in U.S. demand, in their earnings reports. Air Canada posted a wider loss and trimmed its annual outlook, saying it expects unsteady demand going forward.

Other:

-- Clorox: The cleaning-products maker cut its sales guidance to account for tariffs and other "recent changes to the macroeconomic and geopolitical environment."

-- Philips: The health-tech company sliced its annual profit target, saying U.S.-China trade strife posed a particular challenge.

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May 09, 2025 13:15 ET (17:15 GMT)

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