Australian TV Ad Bookings Look Good for June -- Market Talk

Dow Jones

2025/05/14

0000 GMT - Australian TV broadcasters' ad revenues appear to have been really solid in April and look pretty full for June, Jefferies analyst Roger Samuel tells clients in a note. Reporting on comments made in a Jefferies-hosted call with an independent media agency, Samuel says that spending related to this month's federal election helped support April ad demand. The agency expects May spending to be down by 1%-2% on a year earlier, but thinks that June is looking good. Samuel says that on-demand broadcast viewing has done extremely well, helped by sports streaming. (stuart.condie@wsj.com)

(END) Dow Jones Newswires

May 13, 2025 20:00 ET (00:00 GMT)

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Reporting on comments made in a Jefferies-hosted call with an independent media agency, Samuel says that spending related to this month's federal election helped support April ad demand. The agency expects May spending to be down by 1%-2% on a year earlier, but thinks that June is looking good. Samuel says that on-demand broadcast viewing has done extremely well, helped by sports streaming. 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Reporting on comments made in a Jefferies-hosted call with an independent media agency, Samuel says that spending related to this month's federal election helped support April ad demand. The agency expects May spending to be down by 1%-2% on a year earlier, but thinks that June is looking good. Samuel says that on-demand broadcast viewing has done extremely well, helped by sports streaming. ","collect":0,"end_time":0,"defaultTopTitle":"","property":[],"viewcount":null,"language":"en","relate_stocks":{"BK4100":"有线和卫星","SWM.AU":"SEVEN WEST MEDIA LTD","BK7052":"广播","NEC.AU":"NINE ENTERTAINMENT CO HOLDIN","TV":"墨西哥电视"},"translate_title":"澳大利亚六月份电视广告预订情况良好——市场讨论","themeId":null,"isJumpTheme":false,"ttsUrl":null,"symbols_score_info":{"SWM.AU":0.9,"TV":1,"NEC.AU":0.9},"content_text":"0000 GMT - Australian TV broadcasters' ad revenues appear to have been really solid in April and look pretty full for June, Jefferies analyst Roger Samuel tells clients in a note. 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