John Deere Acquires Sentera to Enhance Precision Agriculture Capabilities

Reuters
2025/05/23
John Deere Acquires Sentera to Enhance Precision Agriculture Capabilities

Deere & Company has announced its acquisition of Sentera, a prominent provider of remote imagery solutions for agriculture based in St. Paul, Minnesota. This strategic acquisition is set to enhance John Deere's technology offerings, providing farmers and agricultural service providers with advanced tools for data-driven decision-making aimed at improving farm profitability, efficiency, and sustainability. Sentera's capabilities will be integrated with the John Deere Operations Center, facilitating seamless data gathering and agronomic insights. Sentera will continue to supply its cameras to drone manufacturers and various agricultural users, maintaining an open platform for other drone imagery providers. This integration aims to offer new precision agricultural capabilities and support a wide range of customers in their technology adoption journey.

Disclaimer: This news brief was created by Public Technologies (PUBT) using generative artificial intelligence. While PUBT strives to provide accurate and timely information, this AI-generated content is for informational purposes only and should not be interpreted as financial, investment, or legal advice. Deere & Company published the original content used to generate this news brief via PR Newswire (Ref. ID: CG94552) on May 23, 2025, and is solely responsible for the information contained therein.

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