ASSOCIATED ALCOHOLS & BREWERIES (BOM:507526, NSE:ASALCBR) has launched its premium blended malt whisky 'Hillfort' in Maharashtra, one of India's largest markets for Indian Made Foreign Liquor (IMFL).
The company said the product is now available across select retail outlets in the state.
Associated Alcohols plans to introduce other premium products, including Nicobar Gin and CP Vodka, as part of a phased expansion across India.
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