MINISO Expands Global Reach with Over 7,400 Stores, Opens First Outdoor Street-Front Store in Ontario

Reuters

05-29

MINISO Expands Global Reach with Over 7,400 Stores, Opens First Outdoor Street-Front Store in Ontario

Global lifestyle brand MINISO has expanded its presence in North America by opening a new store at CF Don Mills in Ontario, marking its first outdoor street-front location in the province. This launch is part of MINISO's strategy to elevate its retail experience by blending shopping with play, as embodied in their "Joy Philosophy." The 4,000 square-foot store offers a diverse product range, including plush toys, blind boxes, and over 20 trending makeup and skincare brands. The store design integrates entertainment elements, such as claw machines, fostering a unique "shop-and-play" atmosphere. This expansion is a significant step in MINISO's mission to enhance its global footprint, with additional stores planned for Toronto and Edmonton.

Disclaimer: This news brief was created by Public Technologies (PUBT) using generative artificial intelligence. While PUBT strives to provide accurate and timely information, this AI-generated content is for informational purposes only and should not be interpreted as financial, investment, or legal advice. MINISO Group Holding Ltd. published the original content used to generate this news brief via CNW (Ref. ID: C7708) on May 29, 2025, and is solely responsible for the information contained therein.

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