Klarna saved about $2 million by dropping Salesforce (CRM) and replacing it with in-house artificial intelligence tools, Bloomberg reported, citing Chief Executive Sebastian Siemiatkowski's comments at the SXSW London conference.
Klarna used to manage merchant data across different Salesforce platforms, emails, calendars, and cloud documents. Now, it is consolidating everything into one system powered by AI, according to the report.
Since 2022, Klarna has reduced its staff by around 40% and automated many customer service tasks. Though the company had frozen hiring, it now plans to bring back some customer support roles, the report said.
Klarna and Salesforce didn't immediately reply to MT Newswires' requests for comment.
(Market Chatter news is derived from conversations with market professionals globally. This information is believed to be from reliable sources but may include rumor and speculation. Accuracy is not guaranteed.)
Price: 263.14, Change: -1.34, Percent Change: -0.51
免责声明：投资有风险，本文并非投资建议，以上内容不应被视为任何金融产品的购买或出售要约、建议或邀请，作者或其他用户的任何相关讨论、评论或帖子也不应被视为此类内容。本文仅供一般参考，不考虑您的个人投资目标、财务状况或需求。TTM对信息的准确性和完整性不承担任何责任或保证，投资者应自行研究并在投资前寻求专业建议。