Openbank, the fully digital subsidiary of Banco Santander SA, has swiftly gained traction in the Mexican market, surpassing 110,000 customers in under four months since its launch in February. This rapid growth highlights the increasing demand for digital banking solutions in Mexico. Openbank has amassed over EUR 60 million in customer deposits, reflecting strong trust in its offerings. The bank has enhanced customer interaction with features such as an intelligent assistant and a customer service chatbot. Looking forward, Openbank plans to diversify its product lineup by introducing insurance and personal loans, aiming to become the leading digital banking model in Mexico. Additionally, Openbank offers a range of digital products, including the Open Light and Open+ Debit Accounts with a 10% annual return and an Open Credit Card with 3% cashback and interest-free financing for online purchases.
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