RedCloud Holdings Launches TradeX Program to Address FMCG Supply Chain Inefficiencies

Reuters
06-26
RedCloud Holdings Launches TradeX Program to Address FMCG Supply Chain Inefficiencies

RedCloud Holdings plc has unveiled its innovative TradeX program, designed to address inefficiencies in the supply chain of fast-moving consumer goods (FMCG) in emerging markets. This initiative facilitates bulk trading of essential products, aligning market supply with demand. The TradeX program, which has been successfully piloted in Nigeria, is now operational in Nigeria, Brazil, South Africa, and Argentina. It enables traders to conduct transactions via phone and WhatsApp, maintaining traditional business relationships while transitioning to digital trade. RedCloud earns transaction fees for matching buyers and sellers. The company aims to enhance TradeX with agentic AI brokers to expedite bulk trade deals, further extending the reach of FMCG sales teams.

Disclaimer: This news brief was created by Public Technologies (PUBT) using generative artificial intelligence. While PUBT strives to provide accurate and timely information, this AI-generated content is for informational purposes only and should not be interpreted as financial, investment, or legal advice. Redcloud Holdings plc published the original content used to generate this news brief via GlobeNewswire (Ref. ID: GNW9485117-en) on June 26, 2025, and is solely responsible for the information contained therein.

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