SRM Entertainment Shares Rise After Next Step in Crypto Rebranding to Tron Inc.

Dow Jones

2025/07/17

By Josh Beckerman

Shares of SRM Entertainment rose after the company said it rebranded to Tron Inc., part of its shift to a treasury-strategy company centered around TRON tokens.

The stock was up 51%, to $10.18, midday Wednesday and is up more than sixteenfold this year.

The Winter Park, Fla., company, which makes toys and souvenirs for theme parks, said in June that it would merge with crypto billionaire Justin Sun's Tron group. At the time, SRM said it would change its name and that it signed a securities purchase agreement for a $100 million investment to be used to buy Tron's TRX digital tokens.

SRM said Wednesday that it is the world's largest publicly traded corporate holder of TRX, currently holding more than 365 million TRX tokens.

It expects to trade on the Nasdaq under the symbol TRON beginning Thursday.

Write to Josh Beckerman at josh.beckerman@wsj.com

(END) Dow Jones Newswires

July 16, 2025 15:29 ET (19:29 GMT)

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At the time, SRM said it would change its name and that it signed a securities purchase agreement for a $100 million investment to be used to buy Tron's TRX digital tokens. \n</p>\n<p>\n  SRM said Wednesday that it is the world's largest publicly traded corporate holder of TRX, currently holding more than 365 million TRX tokens. \n</p>\n<p>\n  It expects to trade on the <a href=\"https://laohu8.com/S/NDAQ\">Nasdaq</a> under the symbol TRON beginning Thursday. \n</p>\n<pre>\n \n</pre>\n<p>\n  Write to Josh Beckerman at josh.beckerman@wsj.com \n</p>\n<pre>\n \n</pre>\n<p>\n  (END) Dow Jones Newswires\n</p>\n<p>\n  July 16, 2025 15:29 ET (19:29 GMT)\n</p>\n<p>\n  Copyright (c) 2025 Dow Jones &amp; Company, Inc.\n</p>\n</font>\n\n</article>\n</div>\n</body>\n</html>\n","isBrief":false,"type":0,"news_type":1,"symbol":"TRON","symbol_name":"Tron Inc.","start_time":0,"source_url":"https://dowjonesnews.com/newdjn/logon.aspx?AL=N","article_id":"2552612022","we_media_id":"106","thumbnails":[],"rights":null,"url":"https://stock-news.laohu8.com/highlight/detail?id=2552612022","pubTimestamp":1752694140,"columns":[],"sourceInfo":null,"weMediaInfo":{"media_name":"Dow Jones","introduction":"Dow Jones publishes the world’s most trusted business news and financial information in a variety of media.","home_visible":0,"id":"106","head_image":"https://static.tigerbbs.com/150f88aa4d182df19190059f4a365e99"},"summary":"Shares of SRM Entertainment rose after the company said it rebranded to Tron Inc., part of its shift to a treasury-strategy company centered around TRON tokens.The stock was up 51%, to $10.18, midday Wednesday and is up more than sixteenfold this year.The Winter Park, Fla., company, which makes toys and souvenirs for theme parks, said in June that it would merge with crypto billionaire Justin Sun's Tron group.  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