Cloudflare Partners with Visa, Mastercard, and American Express to Secure Agentic Commerce with New Authentication Protocol

Reuters

10/14

<a href="https://laohu8.com/S/NET">Cloudflare</a> Partners with <a href="https://laohu8.com/S/V">Visa</a>, Mastercard, and American Express to Secure Agentic Commerce with New Authentication Protocol

Cloudflare Inc. has announced a collaboration with leading payments companies, including Visa, Mastercard, and American Express, to secure and enable agentic commerce. Through this partnership, Cloudflare and Visa have developed the Trusted Agent Protocol, which integrates with the Web Bot Auth protocol to allow AI agents to shop securely at millions of merchants worldwide. Mastercard is incorporating Web Bot Auth into its Agent Pay platform, while American Express will leverage the protocol for its agentic commerce program. This industry-wide initiative aims to provide a secure authentication layer for AI-driven transactions, ensuring trust and transparency in the emerging era of agentic commerce.

Disclaimer: This news brief was created by Public Technologies (PUBT) using generative artificial intelligence. While PUBT strives to provide accurate and timely information, this AI-generated content is for informational purposes only and should not be interpreted as financial, investment, or legal advice. CloudFlare Inc. published the original content used to generate this news brief via Business Wire (Ref. ID: 20251014144421) on October 14, 2025, and is solely responsible for the information contained therein.

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Through this partnership, Cloudflare and Visa have developed the Trusted Agent Protocol, which integrates with the Web Bot Auth protocol to allow AI agents to shop securely at millions of merchants worldwide. Mastercard is incorporating Web Bot Auth into its Agent Pay platform, while American Express will leverage the protocol for its agentic commerce program. This industry-wide initiative aims to provide a secure authentication layer for AI-driven transactions, ensuring trust and transparency in the emerging era of agentic commerce.\n      </p>\n</div><div xmlns:xsd=\"http://www.w3.org/2001/XMLSchema\" xmlns:xsi=\"http://www.w3.org/2001/XMLSchema-instance\">\n<em>Disclaimer: <span>This news brief was created by Public Technologies (PUBT) using generative artificial intelligence. While PUBT strives to provide accurate and timely information, this AI-generated content is for informational purposes only and should not be interpreted as financial, investment, or legal advice. CloudFlare Inc. published the original content used to generate this news brief via Business Wire (Ref. ID: 20251014144421) on October 14, 2025, and is solely responsible for the information contained therein.</span></em>\n</div></body></html>\n\n</article>\n</div>\n</body>\n</html>\n","isBrief":false,"type":0,"news_type":1,"symbol":"NET","symbol_name":"Cloudflare, Inc.","start_time":0,"source_url":"https://api.refinitiv.com/data/news/v1/stories/urn:newsml:reuters.com:20251014:nNDL3sG7H6:1","article_id":"2575126291","we_media_id":"1032215980","thumbnails":[],"rights":null,"url":"https://stock-news.laohu8.com/highlight/detail?id=2575126291","pubTimestamp":1760439706,"columns":[],"sourceInfo":null,"weMediaInfo":{"media_name":"Reuters","introduction":"Reuters.com brings you the latest news from around the world, covering breaking news in markets, business, politics, entertainment and technology","home_visible":1,"id":"1032215980","head_image":"https://community-static.tradeup.com/news/4567337cbdf294b657b1fa87c5488b48"},"summary":"Cloudflare Inc. has announced a collaboration with leading payments companies, including Visa, Mastercard, and American Express, to secure and enable agentic commerce. 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Through this partnership, Cloudflare and Visa have developed the Trusted Agent Protocol, which integrates with the Web Bot Auth protocol to allow AI agents to shop securely at millions of merchants worldwide. Mastercard is incorporating Web Bot Auth into its Agent Pay platform, while American Express will leverage the protocol for its agentic commerce program. This industry-wide initiative aims to provide a secure authentication layer for AI-driven transactions, ensuring trust and transparency in the emerging era of agentic commerce.\n      \n\nDisclaimer: This news brief was created by Public Technologies (PUBT) using generative artificial intelligence. While PUBT strives to provide accurate and timely information, this AI-generated content is for informational purposes only and should not be interpreted as financial, investment, or legal advice. CloudFlare Inc. published the original content used to generate this news brief via Business Wire (Ref. 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