Black Rock Coffee Bar is betting on egg bites as a way to build up its customer base. The coffee chain plans to launch more savory and protein-focused snacks to its menu, management tells analysts on a Tuesday call. Black Rock debuted its egg bites in July and is seeing a lot of interest. The Scottsdale, Ariz., company is hoping its menu expansion will help it grow its business in Texas, as well as expand into new stores in Southern California. "It's certainly been a way that we introduce ourselves in California, in newer markets," Chief Executive Mark Davis says of the egg bites. (katherine.hamilton@wsj.com)
(END) Dow Jones Newswires
November 11, 2025 18:06 ET (23:06 GMT)
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