Dolby Laboratories Inc. has announced a multi-faceted partnership with the Bay Area Host Committee (BAHC) as an Official Signature Partner for Super Bowl LX and its weeklong festivities in February 2026. As part of this collaboration, Dolby will serve as Premier Partner of the BAHC Super Bowl LX Innovation Summit Presented by YouTube, featuring immersive demonstrations and interactive installations that showcase Dolby's latest technologies, including Dolby Vision, Dolby Atmos, and Dolby OptiView. Additionally, Dolby will be the Presenting Partner of the BAHC Kickoff Party at its San Francisco headquarters, offering invite-only guests exclusive demos and experiences. The partnership aims to highlight how cutting-edge technology can enhance live sports and entertainment events in the Bay Area.