Genius Sports (GENI) said Tuesday it entered a partnership with FanDuel Sports Network to provide brands across the National Basketball Association and the Women's National Basketball Association an intelligent content platform to reach audiences with scale.
Genius Sports will offer partners in-game ad inventory on digital and streaming mediums. Partner brands can also own top moments of the live action with real-time game insights, according to the company.
Shares of Genius Sports rose over 1% in recent trading.
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