Information Services Group Inc. (ISG) has released a new market analysis highlighting the rapid adoption of generative AI and agentic AI technologies across the insurance industry. According to the 2025 ISG Provider Lens® global Insurance Services - Strategic Capabilities report, insurers are leveraging AI to automate claims, underwriting, policy management, fraud detection, and customer experience, resulting in improved efficiency, faster response times, and enhanced customer satisfaction. The report identifies leaders in the sector, including Capgemini, Cognizant, EXL, Genpact, HCLTech, Infosys, Kyndryl, NTT DATA, Persistent Systems, TCS, and WNS. Sutherland was recognized as the global ISG CX Star Performer for 2025, achieving the highest customer satisfaction scores. The analysis underscores how AI is both enabling new market entrants and strengthening the position of incumbent carriers through technological innovation.