美团AI转向，前字节视觉模型AI平台负责人潘欣加入｜36氪独家

36氪

2025/12/11

外卖大战压力之下，美团正在打一场AI基建的硬仗。文｜邓咏仪编辑｜苏建勋杨轩来源｜智能涌现（ID：AIEmergence）封面来源｜IC Photo“智能涌现”从多个信息源独家获悉，前闪极AI合伙人、前字节视觉大模型AI平台负责人潘欣，近期已经加入美团。潘欣曾任谷歌大脑（Google Deepmind）研究员，推动TensorFlow动态图模式开发。回国后，他先后在百度、腾讯与字节跳动任职。在百度...

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Deepmind）研究员，推动TensorFlow动态图模式开发。回国后，他先后在百度、腾讯与字节跳动任职。在百度...</p>\n\n<a href=\"http://gu.qq.com/resources/shy/news/detail-v2/index.html#/?id=nesSN20251211215528a4429dfa&s=b\">网页链接</a>\n\n</div>\n\n\n</article>\n</div>\n</body>\n</html>\n","isBrief":false,"type":0,"news_type":1,"symbol":"LU1688375341.USD","symbol_name":"贝莱德中国灵活股票基金","start_time":0,"source_url":"http://gu.qq.com/resources/shy/news/detail-v2/index.html#/?id=nesSN20251211215528a4429dfa&s=b","article_id":"2590519773","we_media_id":null,"thumbnails":[],"rights":{"source":"tencent","url":"http://gu.qq.com/resources/shy/news/detail-v2/index.html#/?id=nesSN20251211215528a4429dfa&s=b","rn_cache_url":null,"customStyle":"body{padding-top:10px;}#news_title{font-weight:bold;#titleStyle#;}#news_description span{font-size:12px;#descriptionStyle#;}.footer-note{#statement#}","selectors":".mod-LoadTzbdNews, body","filters":".relate-stock, .hot-list, .recom-box, 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Deepmind）研究员，推动TensorFlow动态图模式开发。回国后，他先后在百度、腾讯与字节跳动任职。在百度，他曾主导PaddlePaddle平台优化、无量深度学习框架构建，而后任腾讯、字节跳动AIGC和视觉大模型AI平台负责人，业务方向集中在多模态领域。此后，2024年11月，潘欣加入闪极科技，担任AI合伙人，整体负责AI技术研发及智能眼镜项目。“智能涌现”独家了解到，入职美团后，潘欣负责多模态AI创新工作，主导了LongCat App等多个相关应用的开发。2025年，美团的关键词是外卖大战与AI。“美团在AI技术上的战略定位，是积极进攻而非消极防御。”王兴曾表示。2025年的一季度电话会上，美团创始人王兴首次披露了美团 AI 大模型LongCat（龙猫）的相关进展。他曾表示，美团的AI战略建立在三个层面：AI at work，主要把AI运用在所有员工的工作和运营上；AI in products，用AI改造既有2B和2C端的产品和服务，打造全新的AI原生产品；以及Building LLM（大语言模型），积极投入Capex（资本支出），完善自研基座模型能力。不过，今年第二季度起，国内开始了轰轰烈烈的外卖大战。压力之下，美团将有限的子弹，先放在了基座模型的训练上。“智能涌现”从接近美团的人士了解到，2025年，美团在包括预训练、业务侧AI应用方面的招聘积极性并没有减少。“今年美团招聘的AI人才集中在模型训练方面，招聘标准也很高，人才主要来自阿里通义、Seed以及腾讯混元团队。”一位知情人士表示。2025年至今，美团密集地发布了一系列基座模型和应用进展，包括：6月，美团发布首款AI编程产品Nocode，我们也曾独家报道；9月，正式发布并开源首款大语言模型LongCat-Flash-Chat、发布推理模型 LongCat-Flash-Thinking；10月，发布视频生成模型LongCat-Video，并同步开源；11月，发布开源全模态模型LongCat-Flash-Omni；12月，发布并开源三款图像模型LongCat‑Image、LongCat‑Image‑Dev、LongCat‑Image‑Edit。可以看出，在今年，美团已经基本完成从语言模型，到视觉、音频、视频的全模态基座的建设。基座能力的建设，某种程度也是为美团主营业务AI化铺路。从2025年下半年开始，美团在AI应用侧明显提速，但更加聚焦于主线业务的AI化改造。比如，10月，美团就向餐饮商家推出了“袋鼠参谋”、“智能掌柜”等AI工具，向行业所有商家免费开放。当前，包括美团金融线、客服线、电商线在内的业务，都在大力招聘AI应用人才，集中在后训练和商业化落地。此前美团的AI应用创新，以一些独立的AI To C应用为主，如Wow、妙刷等，均是独立在主线业务之外的创新。如今，这些To C探索已有所收缩。一个旁证是，前创始人王慧文曾创立大模型公司“光年之外”，被美团收购后，这一团队以GN06为名称运营。据雷峰网报道，11月，原“光年之外”负责人刘炯已经调任至美团，直接向美团平台负责人李树斌汇报。近期，这一团队招聘力度也有减少。","kind":"news","is_publish_news":true,"is_publish_highlight":false,"is_publish_live":false,"is_publish_wemedia":null,"editions":null,"column":"","sentiment":"0","news_tag":"","news_rank":0,"isVideo":false,"video":null,"symbols":[],"gpt_button":0,"need_auth":false,"need_login_tip":false,"code":"91000000","status":"200"}}}