Phoenitron Holdings Ltd. has announced its strategy for the utilisation of proceeds from the disposal of investment rights in a TV play. The company plans to allocate approximately 60% of the proceeds to pursue similar investment opportunities in the media and entertainment segment. The remaining 40% will be directed toward general working capital for the development of its existing businesses, with around 10% each designated for salaries and staff costs, rental and office expenses, administrative and operational expenses, and marketing and business development. The disbursement of funds will be aligned with the receipt of instalment payments and the operational needs of the group.

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