Rich Sparkle Holdings has completed the acquisition of Step Distinctive Limited, the core company associated with TikTok icon Khaby Lame. This move secures exclusive global, full-chain operations for the company, aiming to transform Khaby Lame's digital influence—boasting 360 million followers—into a scalable, capital-grade asset. The partnership will focus on the United States, the Middle East, and Southeast Asia, implementing region-specific pricing and independent profit accounting to enhance operational efficiency and transparency. The strategy goes beyond traditional brand collaborations, establishing a platform-driven commercialization model to industrialize content and open new pathways for premium brands and co-branded IP.

Disclaimer: This news brief was created by Public Technologies (PUBT) using generative artificial intelligence. While PUBT strives to provide accurate and timely information, this AI-generated content is for informational purposes only and should not be interpreted as financial, investment, or legal advice. Rich Sparkle Holdings Ltd. published the original content used to generate this news brief via PR Newswire (Ref. ID: HK60622) on January 11, 2026, and is solely responsible for the information contained therein.