Yalla Group Ltd., the largest online social networking and gaming company in the Middle East and North Africa, has announced a strategic partnership with the Saudi Esports Federation $(SEF)$ to accelerate the growth of Saudi Arabia's national esports ecosystem. As part of the agreement, Yalla Group has been appointed the Official Event Partner of the 2026 Saudi eLeague, the Kingdom’s premier esports competition. The collaboration will also focus on supporting the development of the Women's Saudi eLeague, with the aim of encouraging greater female participation in esports. Additionally, the partnership will launch joint talent development initiatives to foster inclusive growth and create new opportunities for local gaming talent, supporting Saudi Arabia’s Vision 2030 and the National Gaming and Esports Strategy.

Disclaimer: This news brief was created by Public Technologies (PUBT) using generative artificial intelligence. While PUBT strives to provide accurate and timely information, this AI-generated content is for informational purposes only and should not be interpreted as financial, investment, or legal advice. Yalla Group Ltd. published the original content used to generate this news brief via PR Newswire (Ref. ID: CN76191) on February 02, 2026, and is solely responsible for the information contained therein.