Hershey Expected to Report Lower 4Q Profit -- Earnings Preview

Dow Jones
02/05

By Nicholas G. Miller

 

Hershey is scheduled to report its fourth-quarter results before the market opens Thursday. Here is what you need to know.

PROFIT: Analysts polled by FactSet expect the company to record net income of $320.6 million, down from $796.6 million the year prior.

ADJUSTED EARNINGS: Stripping out one-time items, the company is expected to report earnings of $1.40 a share, down from $2.69 a share the year before.

REVENUE: Wall Street is forecasting revenue of $2.98 billion, up from $2.89 billion in the year-ago quarter.

The stock is up 24% over the past three months and was recently trading at $205.18.

WHAT TO WATCH:

--Hershey has struggled with high cocoa prices, which rose due to tariffs and poor harvests in West Africa. Investors will be listening for commentary about the company's expectations for commodity inflation this year.

--Hershey said last year that it would impose a double-digit percentage price increase as a result of high cocoa costs, but said that it didn't expect to raise prices in 2026. Investors will be listening to hear Hershey's updated plans for pricing this year.

--The company is seeking to boost sales for its Hershey's chocolate brand through increased marketing spending and a new advertising campaign. Investors will want to hear commentary on how the investments could grow the brand as well as impact overall expenses for the company.

 

Write to Nicholas G. Miller at nicholas.miller@wsj.com.

 

(END) Dow Jones Newswires

February 04, 2026 13:17 ET (18:17 GMT)

Copyright (c) 2026 Dow Jones & Company, Inc.

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