Super Retail's Sales Acceleration Excites Market -- Market Talk

Dow Jones
02/26

0142 GMT - The share price of Super Retail Group jumps 8.5% to A$15.26 on signs of a recent acceleration in sales. Super Retail said like-for-like sales rose 3.5% in weeks 27-34 of FY 2026, improving modestly on implied growth of 2.7% in weeks 17-26, says Jefferies analyst Michael Simotas. What's encouraging is that Super Retail had to beat stronger sales at this point a year ago. Jefferies says Boxing Day shifting close to end-1H probably helped the trading update slightly. "Early 2H sales trends generally solid, and slightly ahead of implied consensus run rate, except Rebel, which may have been affected by stock availability," Jefferies says. Rebel is Super Retail's sports equipment and clothing chain. Jefferies had a hold call and A$16.00/share price target on Super Retail ahead of its 1H result. (david.winning@wsj.com; @dwinningWSJ)

 

(END) Dow Jones Newswires

February 25, 2026 20:42 ET (01:42 GMT)

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