Cricut reported Q4 2025 revenue of USD 203.6 million (-3%), with platform revenue of USD 83.9 million (+6%) and products revenue of USD 119.7 million (-8%). Q4 gross margin was 47.4%, operating income was USD 13.9 million, and net income was USD 7.8 million (-34.7%), with diluted EPS of USD 0.04. International revenue rose to 28% of Q4 revenue, up from 25%. For FY 2025, Cricut posted revenue of USD 708.8 million (-1%), including platform revenue of USD 327.4 million (+5%) and products revenue of USD 381.4 million (-5%). FY gross margin was 55.1%, operating income was USD 96.0 million (+26%), and net income was USD 76.7 million (+22%) with diluted EPS of USD 0.35. Cash from operations totaled USD 200.2 million, and the company ended 2025 with approximately USD 276 million in cash and cash equivalents and no debt. Cricut said paid subscribers increased to just over 3.09 million (+4%) and platform ARPU rose to USD 55.77 (+5%), while active users were 5.9 million and 90-day engaged users were 3.7 million (-3%). Management highlighted ongoing rollout of new project guided flows and noted that, thus far in 2026, Cricut has launched two next-generation cutting machines, new heat presses, and a new direct-to-film service; the company also said it expects to remain profitable each quarter and generate positive operating cash flow in 2026, and it plans to continue using its USD 50 million stock repurchase authorization, with USD 41.3 million remaining.

Disclaimer: This news brief was created by Public Technologies (PUBT) using generative artificial intelligence. While PUBT strives to provide accurate and timely information, this AI-generated content is for informational purposes only and should not be interpreted as financial, investment, or legal advice. Cricut Inc. published the original content used to generate this news brief via GlobeNewswire (Ref. ID: 202603031605PRIMZONEFULLFEED9665029) on March 03, 2026, and is solely responsible for the information contained therein.