Entain has extended its global virtual sports partnership with Inspired Entertainment under a renewed multi-year agreement. The agreement includes the launch of Inspired’s upgraded Virtual Soccer with BetBuilder ahead of this year’s football World Cup. Entain said additional new virtual sports titles are scheduled to roll out later this year as part of the collaboration. Jamie Crossfield, Entain’s sportsbook director, and Brooks Pierce, Inspired’s president and CEO, commented on the extension.

Disclaimer: This news brief was created by Public Technologies (PUBT) using generative artificial intelligence. While PUBT strives to provide accurate and timely information, this AI-generated content is for informational purposes only and should not be interpreted as financial, investment, or legal advice. Entain plc published the original content used to generate this news brief on March 16, 2026, and is solely responsible for the information contained therein.