Fresh Del Monte Produce's (FDP) Del Monte Foods division said Thursday that it has agreed to a new multi-year partnership with the Pittsburgh Pirates baseball team.
Under the agreement, Del Monte Foods said its brand will make its first appearance at the PNC Park stadium on June 9 during the Pittsburgh Pirates' game against the Los Angeles Dodgers.
Del Monte signage will feature on the left field wall, alongside sponsorship of the Pirates grounds crew and in-game activations throughout the season, the company said.
Fresh Del Monte Produce's shares were up 1.3% in Thursday's premarket activity.