RTB Digital Launches Payment Platform for Professional Publishers

MT Newswires Live

06/22

RTB Digital (RTB) has launched its real-time payment platform for professional media, allowing publishers to receive USDC ad revenue instantly, the company said Monday.

The Media Liquidity Pool and smart-wallet network is designed to automatically settle publishers' earned ad revenue as USDC, backed by Coinbase's (COIN) crypto wallet support and USDC payment rails, RTB said.

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